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Anthony MacLean | Boost Auto
Feb 21, 20225 min read
Catching COVID - lessons learned.
Covid-19 is coming again. Only this time it is surging. At the time of writing there were 2365 new cases. Omicron is more infectious and...
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Anthony MacLean | Boost Auto
Jan 6, 20222 min read
Ready, set, plan, go!
Be Better in 2022
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Anthony MacLean | Boost Auto
Sep 22, 20214 min read
Which poor workflows cost you the most money? Let's automate!
I love a good process. One of the great things about creating MG as a start up in NZ was there were no processes, because everything,...
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Anthony MacLean | Boost Auto
Apr 22, 20214 min read
Which car brand will become the next Nokia or BlackBerry?
boost blog #10 In 2007 Apple launched the iPhone. At the time the smartphone category didn’t really exist. BlackBerry insisted that...
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Anthony MacLean | Boost Auto
Apr 12, 20213 min read
How to sell cars…when you don’t have any.
boost blog #9 A friend of mine tried to buy a new car last week. Actually, he’s been trying to buy one for nearly a month. You would...
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Anthony MacLean | Boost Auto
Mar 1, 20214 min read
How to run your business through a lockdown (and how to make it stronger at the same time).
boost blog #5 Whatever your feelings about the announcement of renewed COVID-19 lockdowns, once the anger and or frustration subsides...
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Anthony MacLean | Boost Auto
Jan 11, 20211 min read
Business Planning Templates
If you read my recent article in Auto Talk and are looking for the business templates to help you plan for 2021 and beyond, you are...
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Anthony MacLean | Boost Auto
Dec 12, 20203 min read
boost blog #1 - Why sales should not be your marketing objective.
Do you have clear sales conversion KPIs and marketing goals? If not sales performance can't be attributed to marketing...
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